What to see at Interzoo 2024
Interzoo is known as the world’s most comprehensive and the leading trade fair for pet products and services. In Nuremberg, Germany, you will find the cleverest innovations from quality brands – here you will find the bestsellers for years to come! So naturally, Orbiloc, Pomppa and DOG Copenhagen will be there.
Avoid stress
With more than 2,100 stands of brands from 68 countries, you can easily get lost on those 14,000 square meters spread over 14 halls of Interzoo 2024 – that’s 2 more than during the previous edition of Interzoo! What you definitely don’t want to miss, are the stands of the leading brands of NOHO agency!
Pomppa: Hall 3A / Booth Number 3A-412
Pomppa is attending Interzoo for the first time this year! How could it be otherwise? This manufacturer of dog coats is truly innovative on all fronts, from sustainability to the ultimate fit for the dog. At Pomppa’s booth you will find Noora Eerikäinen, Chief Executive Officer, who can tell you all about Pomppa’s dog coats and special ambitions. Want to make an appointment? Mail to noora@pomppa.fi or call +358 405 914494
Orbiloc: Hall 3A / Booth Number 3A-309
Orbiloc was, of course, also present at the previous edition of Interzoo. The Danish brand is making a big name for itself with the super robust Orbiloc Safety Lights. These safety lights are ideal for walks at dusk and in the dark – and also very handy when you go boating or do other water sports with your dog. The lights are also available in numerous colours.
You can check out Orbiloc’s brand book on the Interzoo website.
DOG Copenhagen: Hall 1 / Booth Number 1-529
After all the new product launches – including the ultra-stylish Skagen Food Bar – and upgrades, of course you can’t ignore DOG Copenhagen. At Interzoo, the leading brand will be in the very first hall. Be sure to stop by if you want to see the new products and innovations in real life!
Have a cup of coffee?
NOHO agency will be present at Interzoo 2024. We will gladly show you the way there and show you the most beautiful innovations. Mail for an appointment to info@nohoagency.nl or call or send a WhatsApp to +31 (0)6 109 104 63.
Photo header: WZF / Thomas Geiger
Finish spring cleaning in 6 steps
Spring is in full swing and that means it’s time to refresh the shop and get it ready for the new season: the autumn/winter collection can go out, the spring/summer collection in, prepare to facilitate dog training workshops and for the warm days that are almost upon us. At NOHO Agency, we help you put things in order. With these 6 tips, you’ll have your shop clean and organised in no time and you’ll be prepared for the year ahead!
- Organise your stock
First get your affairs in order by clearing out the stock in the shop and your storage area: which products do you actually have in store? Are you going to use these products again next autumn/winter? Or does your product range need some refreshments? Take a look at what our our high-quality brands have to offer!
- Clean, clean, clean
Everything tidy? Then it’s time for a thorough cleaning. Sweep and mop all floors, dust all surfaces, clean the display cases and wash the windows. A clean shop is not just the shop window or the shelves. Be sure to clean the storage area and any back rooms as well.
- Create a fresh look
Appearance is everything. Therefore, bring spring to your shop with some green plants or spring flowers. Adding natural elements improves the look of your shop and creates a calming atmosphere for both customers and pets.
| Also read our tips for a good shop design. |
- Reflect on your product offering and strategy
Everything refreshed? Then take a critical look at your product range for this summer, next winter and your more timeless range: which products are you actually less satisfied with? What could be better? Do you have all the essential products for next summer? Or do you want to go all out this winter with Pomppa’s dog coats, EQDOG’s dog shoes or Orbiloc‘s robust dog lights? Perhaps you need rock-solid leashes? Or do you want to turn out with beautiful, trendy food bowls?
| Tip: Consider visiting Interzoo, the largest pet industry trade fair, from 7 May to 10 May in Nuremberg, Germany. Here you will find the latest trends and innovations. And of course NOHO agency will be there! |
- Optimise the customer experience
Step into your shop like a customer does: can you quickly find the specific product you are looking for? And get all the information you need in the process? DOG Copenhagen offers several great how-to videos on how to put on a dog harness and how to choose the right size.
- Update your marketing material
Take advantage of the fresh start of spring by going through and updating your marketing material. Refresh your website, update your social media and use seasonal promotions to attract customers to your shop – or come back. At NOHO agency, we are happy to help with optimal set-ups. Email info@noho.nl for up-to-date EAN codes, beautiful images of specific products or personalised leaflets for on your shop counter.