From an overcrowded Petshop to a fancy pet boutique?
NOHO agency has been asked to help DOG Copenhagen conquer the French market. While we are daydreaming about the French lifestyle and great French hikes with our dog we asked ourselves: what are the benefits of a fancy dog boutique?
All pet products on the market or an unique selection of products?
A lot of petshops are filled up to the roof with products for all sorts of animals. Feed for dogs and cats, cages for rodent and fish food. Kind of nice, because this targets a large audience. But are you able to compete with other petshops in the area? Or with online retailers who offer the same assortiment – sometimes even cheaper? It can be the smart thing to choose for a well chosen, smaller target group like a fancy pet boutique.
Loyal customers and exclusive dog accessories.
An unique assortment helps to create loyal customers. But only if you choose quality products – like the brands that NOHO agency offers – you’ll be able to persuade a higher segment of customers. Specializing in quality products mean more loyal customers and beter margins. Doesn’t sound to bad. And on top of that, customers will remember your shop even beter whan not only the products stand out, but the shop as well. Like a fancy pet boutique. Maybe a good idea to take a refreshed look at the current interior design.
Need advise?
Please feel free to reach out to us for (product)advise. We can also support you with in-store materials. Want to set a meeting? Or know more? Give us a call at +31(0)6 109 104 63 or send us a mail at info@noho.nl.
Pre-order the new assortment from DOG Copenhagen
DOG Copenhagen will launch a new collection in early 2019: 6 new, fresh colors for the Comfort Walk Air dog harness, the Urban Freestyle dog leash and the Urban Style collar. They are not only beautiful, but also very safe in the dark thanks to special reflective stripes. Pre-order now and be one of the first to receive the new and safe collection!
Sneak preview: 6 new colours
At the beginning of January DOG Copenhagen will launch a new assortment of launches harnesses, leashes and collars with special reflective stripes in 6 new colors:
• Purple Passion
• Wild Rose
• Mocca
• Orange Sun
• Ocean Blue
• Black
This new reflective stripes ensure that our four-legged friends are clearly visible in the dark. And that is certainly not a bad idea in these dark days before Christmas! Reflection collars, belts and harnesses are therefore very popular at this moment. Unfortunately, often only the design is good and the reflection is mediocre. Or exactly the other way around; the collar reflects nicely at dark, but is as good looking in the bright daylight. DOG Copenhagen took a different approach, the Danish company likes to combine the good design with outstanding functionality and has therefore been making a name for themselves for years with ergonomic, functional and now also safe design..
Colourful harnesses, collars and dog leashes
Besides the new and safe colors for the Comfort Walk Air dog harness, the Urban Freestyle dog leash and the Urban Style collar nothing has changed to the strong ergonomic design; the harness, the belt and the collar are still smart and functional and made of a durable, light and soft material. The beautiful new colors also remain bright after intensive use thanks to their water- and dirt-repellent layer. Make sure that the dog accessories are washed at 30 degrees in a laundry bag with a mild detergent or with a hand wash.
Want to see more?
Check our latest DOG Copenhagen brochure here. Would you like to see the new products in real-life? Or do you want to receive a stack of brochures? Call us at +31 (0)6 109 104 63 or e-mail us at info@noho.nl.
